MarketBite

How to read someone’s mind – Necomimi

Posted on: November 22, 2011


Ears looking at you kid ... models wear the necomimi, or cats' ears.

They may look cute or silly – depending on your view of view – but these ears are cutting-edge technology.

They can read your brain waves and transmit how you’re feeling … in ear movements.

When you are relaxed or bored, the ears lie flat, when you are concentrating or focused they perk up, and even wiggle if you are amused.

The “Necomimi”, which means “cat’s ears” in Japanese, launched in May but are set to go on sale at the end of the year, and was picked by Time magazine as one of the year’s 50 best inventions.

Its goals are simple – it has two brain-wave sensors that can detect and interpret what you are thinking, and show it through four different movements.

“We were exploring new ways of communicating and we thought it would be interesting to use brainwaves,” Kana Nakano of Neurowear told Agence France-Presse earlier this year.

“Because the sensors must be attached to the head, we tried to come up with something cute and catchy.”

While having brainwave sensors attached to a pair of fluffy ears may seem a frivolous, it is one example of the increasing accessibility of such technology, and how it can be used not just for high-end medical equipment, but also for children’s toys and games.

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