Reliance Industries Ltd. plans to roll out 4G services by 2012 – ET

Posted on: November 12, 2011

  • Mukesh Ambani’s Reliance Industries will soon expand 4G services in India, according to an ET report.  This includes offering 4G enabled data cards and providing tablets at price as low as Rs. 3000. The company plans to start rolling out 4 G services by middle of 2012.
  • RIL is trying to woo the young customers with news games and applivcationa and its dealwith Walt Disney is already in the finals stage. It plans to provide data connectivity with speeds of 50-100 mbps, which is much faster than 3G services currently on offer, at cheaper prices.
  • The report says the company adopted the similar strategy in 2003 also when it succeeded in taking mobile telephony to the masses with its “Monsoon Hungama” handsets at Rs 501, helping it win 1 million customers in just 10 days. Reliance Infocom, the telecom arm of the undivided Reliance Group, began its services on December 28, 2002, the birthday of the group’s founder Dhirubhai Ambani.
  • An industry executive confided in ET that RIL may focus on three to four models, all of which are likely to be priced between Rs 3000 to Rs 8000 and that the entry-level tablets may have Google’s android operating system. Industry executives also confirmed that RIL was not considering UK-based Datawind, which recently launched the world’s cheapest tablet – Aakash – priced at $35 or Rs 1,750 for students with the Indian government sourcing these device at Rs 2,256.

read more at ET


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